NEWS

Small business marketing consultants in Brisbane explain why mobile matters

Here at Little Marketing, our small business marketing consultants in Brisbane know that the majority of the population in countries such as Australia, keep their mobile phone them at an arm’s reach at all times. Overall, cosumers now prefer to use their mobile device to search for local businesses, products, and services.

Our small business marketing consultancy team in Brisbane explain that because mobile devices are the customer’s primary method of searching for places and businesses, you must have your information listed on search engines and online directories, ensuring that it is both accurate and up to date.

With customer techniques of shopping and searching moving faster than businesses can keep up with, as a business owner, you cannot afford to postpone developing a mobile presence.

Mobile websites and apps are designed specifically for smartphones, giving the user a wonderful experience over trying to unsuccessfully navigate a website that has been designed just for a desktop computer. Optimising your website for mobile is a must as traditional websites tend to load slowly or incompletely on mobile devices, and their layout does not.

Our small business marketing consultants recommend creating a responsive website. Responsive means that your site will “respond” to whatever platform a searcher is using and adapt to fit their device and screen the best. Remember, the easier it is for consumers to buy from your mobile site, the more likely they will purchase from you.Create a great experience! 

Contact our Brisbane marketing consultants to find out more about the ways in which a mobile presence will benefit your business.