With over 75% of searches being made on mobile devices, now is the the time to strike gold in mobile...

Content marketing helps you portray to your audience what you can do for them and how it will work. ...

Small business has the opportunity to create good publicity and create valuable goodwill by sponsori...

When you are building your marketing foundations, you’ll get told countless of strategies for ...

Good Podcast promotion takes a single piece of content and transforms it into pieces of valuable con...

Constantly trying to satisfy a wide range of customers different needs is rarely effective, though d...

With today’s marketing being based online and the importance of getting in contact with your a...

Modern buyers have little tolerance for one-size-fits-all communication, expecting to find smart dev...

It’s so very close to the holiday season and now is the time to start getting your plans toget...

Marketing plans are important for small business to be able to grow and take over their field of bus...

The holidays are upon us and our team of small business marketers in Brisbane are here to share...

Last week our small business marketers looked at ways to increase sales through your website over th...

With social media being the latest trend to take marketing onto the next level, as a small business ...

As a small business, we know that it can be quite difficult for you to afford those expensive market...

With the holiday season upon us, our small business marketing consultants feel it’s a great ti...

We know that digital marketing is having a mass takeover of marketing in general and everything is g...

          Due to the improvements in design and stability of mobile ph...

Everything to do with marketing is now going online and it is important to know some of the tricks o...

Like it or not, the results are finally in and Trump has certainly defied well…pretty much al...

In 2016, from a marketing perspective, was characterised by the release of Pokemon Do and Google&rsq...

We all have been well informed about today’s marketing techniques, but let’s not forget ...

With 2017 looming, our small business marketing team Melbourne are busy looking ahead and implementi...

As a small business it is important to ensure that your social media is always up to date. The marke...

Our small business marketing consultants in Melbourne know too well that SEO is a critical focu...

A focused and good marketing strategy is like glue for a business, it has benefits not only for your...

Our small business marketing consultants Melbourne continue here with the top social media sites for...

A good marketing strategy in today’s day and age will involve an excellent social media strate...

Now make sure you use relevant hashtags Make use of catchy hashtags. When people search for these h...

With the latest trends of marketing moving towards the internet and social media, it is important to...

This week our small business marketing consultants in Melbourne continue our article on the bes...

As everyone knows, Instagram is a social platform where you showcase your pictures and your videos t...

As a 70’s kid, I remember when you could count the number of TV channels on one hand and these...

When you’re in business, the main goal is to attract customers and generate revenues. Many bus...

When you are looking for new ideas in your business, one of the best ways is to collectively combine...

As a marketing consultancy for small business, we know how hard it can be for the little guys to suc...

Brand names surround us, often to the point that they become a natural part of our everyday speech a...

There is a range of different ways for you to contact and create brand awareness for your business. ...

When your potential customers visit your website for the first time, what do you think are the most ...

Many people believe that marketing and advertising are just two different words that describe the sa...

We all want to create content that can be tailored to our target audience and in order for us to do ...

The era of mobile marketing has arrived and is becoming more prominent throughout everyone’s d...

Everyone wants their site to be number one, or at least as close to. But you won’t get there, ...

We all know that when it comes to successfully communicating your brand, social media is an essentia...

So as we all know, creating original content can be time consuming and overwhelming for some busines...

Search engine optimisation (SEO) is the process of optimizing your website to ensure that it perform...

Filling a blank page with words is certainly intimidating for many, but when it comes to implementin...

If you have been running a business for some time, you should have build up a customer database and ...

Rather than working through cookies, across various devices and channels, people-based marketing is ...

When you are trying to promote your business, it is important to know which social media platforms y...

Snapchat is certainly one of the most used social media platforms at present and businesses are cert...

Owning and running any size of business, no matter how small is certainly no simple task. Infact&nbs...

Business-to-business marketing is all about meeting the needs of other businesses, ultimately throug...

Unless you have been living under a digital rock, you would have certainly heard of the latest mobil...

So you have a great website, it’s professionally designed and should be bringing in the busine...

Before you even dive into brand management, it all starts by having comprehensive knowledge of your ...

As a small business with a Facebook page, you may have noticed a change in the layout of your page o...

Consumer demand for new, better content is still on the rise. People want more specific information,...

When people are trying to market their business, most owners only take into consideration who their ...

The marketing consultancy Sydney is going to explain what marketing analytics are and why businesses...

Sure Snapchat, Facebook and other social channels get a lot of attention these days, however people ...

Brand recognition was much more straight forward in the days when the good old television gave marke...

There is no doubt that internet and mobile phone usage has sky rocketed over the years, which ultima...

A marketing plan clarifies the key marketing elements of a business and maps out directions, objecti...

Potential customers are all over social media, regardless of your industry. Our small business marke...

The market is now inundated with tools for marketers and businesses to boost sales and customer attr...

Buyer personas are fictional, generalised representations of your ideal customers. They help us to i...

Over the past few years, the Internet has been subjected to exponential growth, which has resulted i...

Believe it or not, there are over 400 million Instagram users searching, liking, and commenting on...

In order to thrive in today’s competitive selling environment, your business must stand out fr...

Here at Little Marketing, our small business marketing consultants in Melbourne say that to become a...

If you are a small business, entrepreneur or an independent contractor, you should have a marketing ...

While there are several online marketing techniques that can help grow your business, Search Engine ...

In simple terms, digital marketing is the promotion of products or brands via one or more forms of e...

Marketing is one of those ever changing factors of a business that many business owners struggl...

As a small business owner, you dream about consistent growth and you are almost always on the h...

Surveys are an extremely useful tool in collecting data and gaining various insights into your small...

As a small business owner you are always on the look out for new clients to increase your customer b...

For us to define the difference between these strategies, we need to know what both of these marketi...

Re-branding can breathe new life into a business or product, but it does require a well-defined stra...

Sometimes being a small business can be hard work, especially when you are trying to get exposure fo...

At a first glance, most people would think that both marketing and advertising is the same thing wit...

People buy from businesses they like and trust. Wouldn’t you rather buy from a business with a...

Email marketing is claimed to be an extremely effective marketing strategy and has the ability to do...

Inbound marketing is the activity that helps draw customers in, it is all about earning the attentio...

When it comes to small business, our marketing consultants understand just how important regular blo...

Marketing can be tough and competition and now fiercer than it has ever been before, so drawing in c...

We all know that when trying to identify and grow your business, it is important to set goals for yo...

With the change of technology also came the change of marketing strategies used across the globe. It...

Public Relations (PR) involves a variety of programs designed to maintain or enhance a company&rsquo...

Have you ever asked yourself if your small business needs a mobile friendly website? Our experienced...

When you are trying to understand what the marketing mix is, you need to take into consideration wha...

When you are trying to develop a strong business strategy, it is important for you to use a SWOT Ana...

Our small business marketing consultants Melbourne, believe that email marketing is still a very eff...

Positioning is the process of distinguishing yourself from your competitors to ensure that you have ...

We come across so many business owners who are still unsure of whether digital marketing is right fo...

Influencer marketing is probably of one the latest marketing strategies utilised by many large and s...

Here at Little Marketing, our experienced marketing consultants understand how important quality con...

Many times the answers to ‘how’s marketing important to a small business’ is often...

Have you heard of the ‘Product Life Cycle’? It shows the life cycle of a new product in ...

Content marketing is a strategic approach, which focuses on creating valuable, relevant and consiste...

Sales and marketing are commonly misunderstood as being the same function in a business. Both functi...

Have you heard of the marketing mix? Read on to find out we, as small business marketing consultants...

As a small business marketing consultant in Brisbane, we some key advice for you: 1. Know your...

Writing a marketing plan for your small business isn't a task that you can finish in a day. There a ...

Generating interest and demand for your product requires much more than just releasing it into the m...

Branding plays a vital role in building a strong foundation for your small business. It’s all ...

Being consistent in the way we communicate to our consumers is really important. Why? Read on to fin...

Have you come across with this marketing term “IMC”? It stands for Integrated Marketing ...

Under the big umbrella of marketing, there is a component called interactive/internet marketing. Soc...

A business starts to grow when they start to build customer relationships. The foundation to build s...

Many clients come to us to seek advice about their business and we work together with them to find a...

Many more small businesses in Australia are recognising the importance of social media in part of ma...

Having an email database is something more than having followers on social media. Email address is m...

Having a website set up isn’t enough, you need some tools to maintain and review the traffic o...

Do you look at every single pamplets in your mailbox? Chances are no. We receive some many flyers ev...